Analytics
See what conversations are doing
Running an AI commerce team means knowing volume, engagement, limits, and sales impact. Analytics shows how busy chats are, how often customers click recommended products, how you track against your plan, and orders linked to AI-assisted conversations.
How it works
- 1
See volume and plan usage
Conversation volume, usage against your plan, engagement on product recommendations, and sales linked to chats are in one place.
- 2
Measure product engagement
Track how often customers click products AI recommended, including views and add-to-cart clicks, so you know which suggestions get attention.
- 3
Connect chats to revenue
See orders attributed to conversations where AI helped recommend products, alongside plan usage as you grow.
What you get
- Visibility into conversation and message volume
- Engagement metrics including product recommendation click counts
- Plan usage and sales tied to AI-assisted chats
Sales figures reflect orders Ustam links to assisted conversations—not Shopify’s own attribution reports.