Unified contact
One customer across trusted channels
Customers do not stay on a single channel. When the same person reaches you on Shopify and WhatsApp, Ustam keeps them as one customer—so your team sees one conversation history instead of scattered duplicates.
How it works
- 1
The customer messages you on a trusted channel
A customer writes on WhatsApp or from your Shopify store with a phone number or email you can trust.
- 2
Ustam recognizes the customer
If that phone or email already belongs to someone you know, the new message joins their existing profile. If the customer is new, Ustam starts a fresh customer record.
- 3
Your team sees one person
When the customer comes back on a linked channel, the inbox shows the same customer, with past chats and details in one place.
What you get
- Fewer duplicate customers when people switch channels
- Clearer inbox context when the same customer returns
- Easier follow-up for orders and leads tied to that person
Works best for Shopify and WhatsApp. On website chat, Facebook, and Instagram, your team can still merge people manually when needed.